Archive for November, 2007

What are UK Internet users searching for?

A new survey reveals what the UK’s internet users have been searching for, by studying which sectors are receiving the most visitors from search engines, and which sectors receive the greatest proportion of traffic from search.

The Nielsen/NetRatings study found that web users in the UK clicked on more than 1.3bn search results in July this year, which equates to 29,000 per minute.

The travel sector received the most, with 41.6m clickthroughs from search engines, which accounted for 4.7% of all clicks. Next was the social networks sector, with 40.2m clicks, followed by research tools, such as Wikipedia, with 39.3m clickthroughs.

10 Tips for SEO Copywriting

A great article on preparing copy and writing effectively for your website with search engines in mind - by Christopher Conlan

SEO Copywriting is a skill. For most people it’s really something you learn over time by doing it, paying close attention to what your competitors are doing and reading up on how to write copy for websites, blogs, press releases and articles.

There are some simple rules that will help the beginning SEO copywriter and keep the experienced “know-it-all” like myself grounded!

First let’s start by really defining SEO copywriting.

SEO copywriting is the art and science of combining three elements:

Understanding Domain Names & DNS

I came across this article by Erik Kangas, President, Lux Scientiae and thought it worthy of a post because it explains how Domain Name sand DNS works in pretty friendly way - all credit to Erik Kangas.

To understand what Domain Name Service (DNS) is and how it is used, it is best to start with an example: John Sample wishes to register and setup his web site and email. Here are the steps involved: