http://blog.keymultimedia.co.uk unlocking your online potential Wed, 02 Jul 2008 08:51:19 +0000 http://backend.userland.com/rss092 en An intersting article on the rural versus city debate on use of the web..... New Hitwise data indicates that people living in Britain's rural areas tend to out-participate city folk when it comes to online shopping and social networking. For four weeks, Hitwise UK Research Director, Robin Goad looked at how ... http://blog.keymultimedia.co.uk/2008/07/02/internet-rural-vs-city/ Jill Whalen, CEO and founder of High Rankings has written a useful article on what makes great web copy and how it differs from offline brochure material.... Pretend you don't know anything about what your company offers and you stumbled onto it somehow. Can you tell immediately what it's ... http://blog.keymultimedia.co.uk/2008/03/10/is-your-website-copy-crystal-clear/ I came across this article this week by Christine Churchill .... and it provides a great insight into what makes men and women tick online. A useful reference to check your own site against if you have a particular target group in mind. The secret's out: men and women are ... http://blog.keymultimedia.co.uk/2008/03/03/does-your-site-have-sex-appeal/ A useful article by Carsten Cumbrowski on the fundamentals of search engine optimization. Originally published in SiteProNews, January 08, 2008 People use search engines to find things. Although you should avoid making your business depending entirely on free traffic from search engines, so is it still important to consider search engines ... http://blog.keymultimedia.co.uk/2008/02/15/the-search-engine-optimization-fundamentals-in-11-steps/ How to get the most out of searching using Google and other search engines. A short interview with Matt Cutts - Senior Engineer with Google - who explores some of the best methods for searching. I will also bet you a £1 that there is at least one tip that ... http://blog.keymultimedia.co.uk/2008/01/11/google-search-tips/ A great article by Gillian Meier on some of the things you could be doing to promote your website during 2008. http://www.sitepronews.com/archives/2008/jan/9.html Internet Marketing has grown phenomenally over the last few years but the shift has quite clearly moved to a market that is driven by the consumer and that is ... http://blog.keymultimedia.co.uk/2008/01/09/top-10-internet-marketing-tips-for-2008/ I came across this article on the methods you can use to create article titles that really work - Dave L -------------------------- http://www.cornwallseo.com/search/index.php/2007/02/11/let-a-woman-teach-you-the-secrets-of-linkbait/ Headlines are the most crucial part of writing linkbait. More people read the headline than will read the body copy. If the headline fails everything else does. No one ... http://blog.keymultimedia.co.uk/2007/12/16/let-a-women-teach-you-the-secrets-of-linkbaiting/ A new survey reveals what the UK’s internet users have been searching for, by studying which sectors are receiving the most visitors from search engines, and which sectors receive the greatest proportion of traffic from search. The Nielsen/NetRatings study found that web users in the UK clicked on more than ... http://blog.keymultimedia.co.uk/2007/11/16/what-are-uk-internet-users-searching-for/ A great article on preparing copy and writing effectively for your website with search engines in mind - by Christopher Conlan SEO Copywriting is a skill. For most people it’s really something you learn over time by doing it, paying close attention to what your competitors are doing and reading up ... http://blog.keymultimedia.co.uk/2007/11/04/10-tips-for-seo-copywriting/ I came across this article by Erik Kangas, President, Lux Scientiae and thought it worthy of a post because it explains how Domain Name sand DNS works in pretty friendly way - all credit to Erik Kangas. To understand what Domain Name Service (DNS) is and how it is used, it ... http://blog.keymultimedia.co.uk/2007/11/02/understanding-domain-names-dns/